Baked-In Ads
Baked-in ads are advertisements that are permanently included in a podcast episode's recording.
Baked-in ads are advertisements that are recorded directly into a podcast episode and are inseparable from the content. These ads remain in the episode indefinitely, regardless of when or where it is accessed. Baked-in ads offer the benefit of being part of the original recording, often blending seamlessly with the content and providing a natural listening experience.
However, since they cannot be changed after publication, baked-in ads do not offer the flexibility of dynamic ad insertion. This makes them less adaptable for time-sensitive promotions. They are best suited for long-term brand building and evergreen content that remains relevant over time.